Prudential Bsn Takaful Bhd Awarded Best Takaful Operator For 11th Consecutive Year

KUALA LUMPUR, May 17 (Bernama) -- - Prudential BSN Takaful Berhad (PruBSN) has been named Malaysia’s Best Takaful Operator for Family Takaful Agency Business for the 11th consecutive year at the Takaful Star Awards 2024.

In a statement released today, PruBSN highlighted that this remarkable achievement underscores its commitment to safeguarding Malaysians’ lives and their families through Shariah-compliant products.

"The takaful provider was awarded for its dedication to safeguarding families and giving them a sense of assurance to face life’s uncertainties, regardless of one’s age, race, or religion.

"The prestigious accolade stands as a testament to PruBSN's ability in developing and delivering unparalleled family takaful services," the statement read.

This recognition also underscores the profound trust Malaysians place in PruBSN, choosing to entrust their lives to the takaful provider for peace of mind.

Meanwhile, PruBSN Chief Executive Officer Wan Saifulrizal Wan Ismail said that winning the title of Best Takaful Operator for Family Takaful Agency Business for 11 years in a row reaffirms the brand's dedication to protecting family legacies, providing Malaysians access to quality healthcare, and securing the well-being of future generations.

"In life, we are often faced with unforeseen circumstances that throw us a curveball, so the importance of financial protection must not be understated," he said, according to the statement.

The Takaful Star Awards 2024, held in Genting Highlands on May 14, recognised the dedication and efforts of takaful leaders, managers, and agents who have propelled the takaful industry forward.

During the prestigious award ceremony, PruBSN's team also led to several noteworthy achievements including the prestigious titles of Top Agency Manager (Direct), Top Agency Manager (Group), MDRT Builder Award, and MTA Members Companies Top Agency/Agent/Intermediaries award.

The brand also received recognition in categories such as Race for Cover (Terms), Race for Cover (Critical Illness) and Race for Cover (Microtakaful) – an initiative aimed at extending protection to low-income households.

-- BERNAMA