GENERAL

Coway Brings Malaysian Stories To Life With Its First Storytelling Monorail

04/11/2025 05:11 PM

KUALA LUMPUR, Nov 3 (Bernama) --  Coway, the Best Life Solution Company, has made a bold mark of inspiration on Kuala Lumpur’s iconic cityscape with the launch of the ‘Coway Made For Me Monorail’, a first-of-its-kind storytelling train.

Building on Coway’s Made For Me campaign, the Coway Made For Me Monorail brings together authentic stories and moments from everyday Malaysians who have embraced positive changes in their daily wellness through Coway’s holistic solutions.

Coway, in a statement, said that as the monorail journeys through the heart of the city, every panel unveils a glimpse into a different facet of life, demonstrating how small improvements at home can ripple outward to create healthier, happier households nationwide.

“From someone who now breathes easier at home after finding relief from dust allergies, to enjoying ready-to-drink water every day, rediscovering the joy of restful sleep, staying cool in refreshing air, capturing picture-perfect moments without laundry in sight ...each of these stories encapsulates how Coway continues to touch lives in meaningful ways.

“Together, they paint a vivid picture of how comfort, care, and well-being are made possible through Coway’s dedication to better living for every Malaysian,” the statement said.

Head of Marketing and Product Division of Coway Malaysia, Ryan Jung, said the Coway Made For Me campaign celebrates real Malaysians' unique lifestyles, challenges, and the meaningful steps they take to live better each day.

“Wellness isn’t a one-size-fits-all, but something deeply personal and attainable for everyone from all walks of life. Onboard the Coway Made For Me Monorail, we are turning ordinary commutes into moments of reflection, showing that wellness is made for all, in every moment,” he said.

To mark the launch, media representatives and guests boarded the Coway Made For Me Monorail for an exclusive preview ride through Kuala Lumpur’s skyline.

According to the statement, the journey brought the campaign’s storytelling to life through engaging on-board experiences and photo-worthy moments set against the city’s stunning views.

A stop at the Tuah 1895 Viewing Deck treated guests to a panoramic view of the monorail in motion, a moment that beautifully captured the essence of Malaysian stories brought to life.

Through this campaign, Coway continues to discover how its products bring unexpected benefits to Malaysians, adding value to their day-to-day routines.

“These real-life insights help the brand better understand evolving needs and inspire transformative innovation across its air, water, and sleep solutions, all designed to enhance the quality of life for every user.

“The Made For Me campaign creates a space for Malaysians to reflect on what comfort and wellness mean to them through tiny acts, daily rituals, and their journey with Coway.

“With every story shared, even the smallest experience can turn into something extraordinary. Share your moments at www.coway.com.my/madeforme,” the statement said.

Find out more about Coway Malaysia’s products and services at www.coway.com.my.

-- BERNAMA


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