Lokatech targets to sell 1,000 units of built-in toll readers monthly

KUALA LUMPUR, July 10 (Bernama) -- Lokatech Engineering Sdn Bhd, which has launched the country's first built-in toll reader for the automotive aftermarket, is targeting initial sales of about 1,000 units a month.

In a statement today, it said it is collaborating with Efkon, the Austrian technology provider of Malaysia’s nationwide infra-red electronic toll collection system, to launch the product.

Priced at RM499 per unit, the LokaTAG built-in toll reader offers an alternative to the portable MaxTAG launched in October 2018.

Lokatech Engineering general manager Ng Shyh Kang said there is tremendous potential in the untapped aftermarket segment.

“LokaTAG is the first and only authorised built-in toll reader for the aftermarket, and we believe there is a high number of car owners who will appreciate the peace of mind and convenience of a seamless ride,” he said. 

LokaTAG is designed to be integrated as part of the vehicle with direct connection to the vehicle’s battery.  It features a long-lasting back-lit display with card error or low credit alert and is compatible with all vehicle models.

The company is partnering with Shopee Malaysia (www.shopee.com.my), and every purchase of LokaTAG from the official LokaTAG online store comes with free on-site installation for customers in the Klang Valley, Penang and Johor, along with zero per cent Easy Payment Plan (EPP) for just an extra RM1.

As for customers outside these regions, they can install their LokaTAG for free at selected authorised dealers.

-- BERNAMA