SG Entertech Launches Android VR Mini Platform, Eyes Southeast Asia Expansion

KUALA LUMPUR, Sept 17 (Bernama) -- SG Entertech Co Ltd, a South Korean Virtual Reality (VR) startup, has announced the global launch of Snack VR, an innovative VR mini-platform for international markets.

“Snack VR is more than a simple VR gaming device; it is a convergence platform connecting tourism, education, and cultural industries.

“We aim to drive the growth of the regional digital entertainment market by delivering cost-effective, high-performance VR solutions in partnership with local players across Southeast Asia,” said SG Entertech Chief Operating Officer, PyoKook Sun in a statement.

The latest launch transcends the limitations of traditional VR arcade industries with an unmanned VR platform that requires just five square metres of space, offering a new business model for the tourism, education, and cultural sectors.

The new VR business model offers up to 70 per cent cost savings through automation and an unmanned payment system supporting credit card and mobile transactions.

Headquartered in Seoul, SG Entertech is currently in partnership discussions with tourism boards, education offices, shopping malls, hotel chains, and museums in South Asian countries.

Through licensing and agency models, the company enables local businesses and institutions to easily participate in VR projects, offering small-scale entrepreneurs and investors opportunities to enter the VR industry with low initial costs.

It also provides public institutions in the tourism and education sectors with business-to-government (B2G) collaboration opportunities to win government-led projects and helps global brands and retailers enhance experiential marketing strategies through business-to-business (B2B) expansion.

-- BERNAMA