UMK drama 'Raya Caro Kita' gets over 60,000 views on social media in less than 24 hours

KOTA BHARU, May 22   --  A short drama titled “Raya Caro Kita” (Celebrating Our Way), produced by Universiti Malaysia Kelantan received over 60,000 views and over 1,000 shares in less than 24 hours after the university posted it on all its official social media platforms yesterday.

UMK vice-chancellor Prof Datuk Dr. Noor Azizi said the drama, produced by the Corporate Communication Centre (CCC), brought a message to the community on their responsibility to flatten the curve of COVID-19.

The message highlights the need to abide by the government’s directive, including not to go on interstate travel to return to hometowns to celebrate Aidilfitri, as well as to adapt to the new normal way.

“What we have been afraid off all this while in regards to the interstate travel has happened with Kelantan recording a new COVID-19 positive case involving a pregnant woman who travelled home to Kelantan to give birth in her home state, which had been classified as a green zone since over a month ago.

 “The short drama clearly educates the public that even if they don't return to their hometown, they can still celebrate the festival,” he told Bernama here today.

Noor Azizi said the production and editing crew, as well as the cast of the drama was all staff of UMK, with a special appearance by of actor Echu Pok Ya Cong Codei or his real name Masuelam Sulaemae.

“This short drama has become a platform to promote UMK’s visibility to the public as the postings is also shared by friends from Thailand.

“We also received positive comments from viewers even though this is UMK’s first attempt through CCC to produce a short drama in conjunction with Aidilfitri,” he added.

-- BERNAMA