Malaysia Confident Of Meeting All Targets at World Expo 2025 Osaka

From Christine Lim

OSAKA, Aug 6 (Bernama) -- Malaysia is confident in achieving all its targets for participation at World Expo 2025 in Osaka, said Malaysia Secretariat deputy pavilion director, Nor Haslynda Wan Rahim.

She said that to date, the Malaysia Pavilion has attracted over two million visitors and secured more than RM9.1 billion in potential investments since the expo began on April 13, 2025.

“We have exceeded our targets, based on the strong response, particularly from the Japanese visitors, for our culinary dishes such as roti canai and nasi lemak.

“According to a survey by a Japanese TV channel, the Malaysian Pavilion was voted as offering the best culinary experience among international pavilions,” Nor Haslynda told Bernama during a visit organised by Japan External Trade Organisation (JETRO).

The roti canai and nasi lemak proved so popular that Japanese visitors queued for nearly two hours to try the iconic Malaysian dishes.

“People came specifically for the unique ‘Flying Roti Canai’, where the dough is spun high into the air, priced at RM50 per serving. On average, we sold about 1,500 pieces daily,” she noted.

On investment-related outcomes, Nor Haslynda said the focus has been on helping Malaysian small and medium enterprises (SMEs) formalise business matchings with international investors in sectors such as renewable energy, digital technology, biotechnology, real estate, infrastructure development, and elder care.

Regarding a design dispute raised by a firm claiming the pavilion design was used without compensation or credit, Nor Haslynda said discussions are still ongoing.

“We hope the issue can be resolved amicably and will not affect daily operations before the expo concludes on Oct 13, 2025,” she added.

The Malaysia Secretariat for World Expo 2025 Osaka, under the Ministry of Investment, Trade and Industry (MITI), remains committed to ensuring the pavilion’s success by showcasing Malaysia’s diverse culture, heritage, and key economic sectors to a global audience, noted Nor Haslynda.

-- BERNAMA