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BUSINESS • 22/11/2024 05:29 PM

Shufti Releases Fast ID Solution For Easy, Seamless User Experience

KUALA LUMPUR, Nov 22 (Bernama) -- Shufti, a global award-winning identity verification provider, has announced the release of its innovative Fast ID authentication and portable identity solution.

The solution empowers consumers who have enrolled on a customer site via Shufti’s Know Your Customer (KYC)-compliant Identity Verification to easily save their credentials with Fast ID, allowing for seamless facial biometric authentication in future sessions.

Shufti Chief Executive Officer, Patrick Cox said Fast ID was designed with user experience in mind and explained that future interactions are biometrically secure, enabling quick authentication and trusted access.

“Maximum security typically means maximum inconvenience, but not with Fast ID,” said Cox.

According to Shufti in a statement, this launch provides a smooth, secure identity user experience across identity verification at onboarding, session authentications and step-up authentications.

Fast ID also extends KYC and anti-money laundering (AML)-compliant verifications into authentication, while addressing online accessibility challenges where passwords and one-time password (OTP) are prohibitive.

In addition, Fast ID’s portable identity verification allows organisations to reuse a consumer’s previously verified documents that the consumer voluntarily saved within the Shufti ecosystem.

Now partner ecosystems and e-wallet can verify a consumer identity on one partner site and authenticate on all participating partner sites, in which this streamlined approach reduces consumer friction and abandonment rates as it requires only a new face scan to locate and verify a document.

Fast ID is the latest innovation for Shufti, as it provides a range of services to more than 1,000 businesses globally. The company has adopted artificial intelligence-focused automation to create unparalleled speed, security, and user experience for businesses looking to uplevel their identity verification services.

-- BERNAMA

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