ZEE5 UTILISES SCYLLADB’S HIGH-PERFORMANCE DATABASE FOR STREAMING BUSINESS

KUALA LUMPUR, May 23 (Bernama) -- ScyllaDB, the database for data-intensive apps that require high throughput and low latency announced that ZEE5 is now using its high-performance database for its rapidly growing streaming business.

By moving from DynamoDB to ScyllaDB Cloud, a fully managed database-as-a-service solution compatible with both DynamoDB and Cassandra, ZEE5 is able to handle an increased volume of database traffic faster, and at significantly lower costs.

“ScyllaDB has a unique architecture which allows our NoSQL database to take full advantage of modern cloud resources. That is how ScyllaDB achieves this impressive efficiency and price-performance that makes use cases that require predictable low latency and high throughput a perfect match for us.

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“The ScyllaDB team is excited about our partnership with Zee and our growing presence within the dynamic IT high-technology industry in India,” said ScyllaDB Co-Founder and Chief Executive Officer, Dor Laor in a statement.

Meanwhile, ZEE5 Chief Technology Officer, Kishore A K said: “Ensuring a cloud-agnostic infrastructure is a key focus for us as ZEE5 continues to expand. This collaboration will elevate the user experience of our rapidly growing streaming business.”

Zee Entertainment Enterprises Ltd (ZEEL), a leading media and entertainment company that operates over 80 channels, distributes content to nearly 1.3 billion viewers over 190 countries.

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ZEE5, the over-the-top (OTT) arm of ZEEL, is currently using ScyllaDB to power its watch history functionality and is in the process of moving additional business-critical content streaming use cases to ScyllaDB.

The team behind this move anticipates that database traffic could triple in the next year; this move proactively prepares their infrastructure to respond to this massive scale.

ScyllaDB enables teams to harness the ever-increasing computing power of modern infrastructures, eliminating barriers to scale as data grows. Unlike any other database, ScyllaDB is built with deep architectural advancements that enable exceptional end-user experiences at radically lower costs.

-- BERNAMA