LEAGUE OF THEIR OWN: ZOOM, MAJOR LEAGUE BASEBALL STRIKE DEAL ENHANCING GAMES, FAN VIEWERSHIP EXPERIENCE

KUALA LUMPUR, March 17 (Bernama) -- Zoom Video Communications Inc and Major League Baseball (MLB) have announced a first-of-its-kind partnership for the league, aimed at enhancing MLB games and fan viewership experience.

According to a statement, as the new Official Unified Communications Platform of MLB, Zoom Contact Center and the Zoom platform technology will power new elements of Major League games and broadcasts.

“Zoom’s rapid pace of innovation and obsession with making human connection easier and better, is crucial to help MLB evolve its experience and deliver unprecedented transparency and access to its fans.

“With MLB leveraging Zoom Contact Center and Zoom’s all-in-one collaboration platform, we are able to truly show the world how a historical brand can continue to innovate and unlock new possibilities,” said Zoom Chief Marketing Officer, Janine Pelosi.

Meanwhile, MLB Chief Operations & Strategy Officer, Chris Marinak said: “We are always looking for innovative ways to leverage best-in-class technology to advance the MLB experience and deliver more to our fans.

“We are excited to integrate Zoom Contact Center and other Zoom platform technology into our gameday operations and continue to modernise experiences in a secure, reliable and innovative way.”

MLB innovations are driven by Zoom Contact Center, Zoom Events and Zoom’s all-in-one collaboration platform delivering unprecedented transparency to the fans and enhanced communications between front office staff, umpires and league officials.

Beginning with the 2023 Season, the Crew Chief, the most senior member of the four-man umpire crew, will connect to the Zoom Replay Operations Center using Zoom’s Contact Center solution during any replay review.

During national broadcasts on MLB Network and Apple TV+, fans will also see the Zoom Replay Operations Center in action live during replay reviews and hear from an expert rules analyst who will discuss replay reviews with the broadcast team.

In addition, Zoom will be used to securely deliver sensitive information in one of the most high-pressure and high-profile MLB Events, Day One of the 2023 MLB Draft while its all-in-one collaboration platform is integrated across several MLB clubs, platforms and broadcast outlets.

-- BERNAMA