10/03/2023 05:21 PM

KUALA LUMPUR, March 10 (Bernama) -- The ASEAN-Japan Centre (AJC) has launched the "Golden Bridge Short Video Campaign" on Instagram targeting the people of ASEAN Member States and Japan.

Those wishing to join the campaign will create a short video (15-30 sec) and post it on Instagram with #GoldenBridge and #ASEANJapan50 and other required information. Entries made from March 10 until June 10, 2023, will be accepted.

To encourage many creators interested in the future of ASEAN-Japan relations, exchanges of people, tourism etc. within ASEAN Member States and Japan to join the campaign, prizes for the Grand Prize include an invitation to Tokyo or an ASEAN country.

The campaign aims to inspire the people of the ASEAN Member States and Japan (11 countries in total) to feel each other's culture and spirituality through the videos, and to inspire and unite the people who will build the future of ASEAN and Japan and point the way to sustainable social development and the future.

It is hoped the videos will express the new mindsets and visions of the future that are important for ASEAN countries and Japan.

According to a statement, one to four winning entries from each country will be selected by the campaign secretariat and a panel of judges.

All winning entries will be screened at the AJC's pavilion at the WDO World Design Assembly Tokyo 2023 to be held in Tokyo in October 2023, and the names of the winners will be published in "The ASEAN" magazine periodically published by the ASEAN Secretariat.

In addition, the AJC will edit the winning entries and produce a short video "Open the Golden Future" to commemorate the 50th Year of ASEAN-Japan Friendship and Cooperation.

For details, refer to the entry guidelines on the campaign announcement page on the website for the 50th Year of ASEAN-Japan Friendship and Cooperation at


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