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Straits Trading partners IHG to bring first Crowne Plaza Hotel to Butterworth

29/07/2022 07:14 PM

GEORGE TOWN, July 29 (Bernama) — The Straits Trading Company Ltd’s wholly-owned subsidiary STC Property Management Sdn Bhd has partnered global hospitality group IHG Hotels & Resorts to bring the first Crowne Plaza hotel to Butterworth, Penang.

In a statement today, Straits Trading said STC Property Management is the master developer of Straits City and the 343-room hotel Crowne Plaza Penang will be located there.

Straits Developments Pte Ltd chief executive officer Eric Teng said the group is delighted to be working with an established operator such as IHG.

“Crowne Plaza Penang will offer a strong business experience for the modern traveller,” he said, adding that it is targeting the high-end business travel segment.

The hotel is the first phase of the 40-acre Straits City development and is slated to open in the third quarter of 2023. It will have a retail podium with a net lettable area of about 41,800 square feet while the hotel will offer meetings, incentives, conferences, and exhibition facilities.

Straits City is a mixed integrated development jointly developed by Straits Trading and Malaysia Smelting Corp Bhd on the prime waterfront central business district of Butterworth with residential and commercial components. It is expected to be fully developed by 2038.



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