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BUSINESS

RedDoorz selects Haptik to enhance customer experience

20/01/2022 01:44 PM

KUALA LUMPUR, Jan 20 -- Jio Haptik Technologies Limited, one of the world's largest conversational AI companies, has announced that RedDoorz, Southeast Asia's largest hotel management and booking platform, has selected Haptik to enhance its customer experience.

RedDoorz aims to provide personalised customer support to its Southeast Asian customers by launching Haptik's multilingual AI Chatbot across its website, mobile apps, and the latest messaging channels such as WhatsApp and Facebook Messenger.

“RedDoorz has been a pioneer in Southeast Asia’s hospitality sector. Haptik will be utilising its vast expertise and experience of working with global hospitality brands to create a world-class chatbot for RedDoorz to achieve its goal of enhancing customer experience,” says Anila Rao, VP-APAC, Haptik.

According to a statement, Haptik powers conversations that ignite user engagement and provide on-demand support.

With Haptik, RedDoorz plans to improve customer query resolution by increasing First Time Resolution and reducing average customer handling time for support queries in English, Bahasa Indonesia, and Tagalog.

Shanketh Ragunath, Product Manager for CX, RedDoorz, adds: “We have been looking for an AI chatbot vendor to provide faster response to our customers and keep up with our rapidly expanding business.

“Haptik has demonstrated good natural-language understanding and swift responses across our languages of interest. Their pricing is affordable and transparent, and their team is very amiable. We are hoping to build a successful partnership with Haptik.”

Haptik's leading clients and partners include StarHub, MyRepublic, Zurich Insurance, Vantage FX, Disney+ Hotstar, JioMart, CEAT, Upstox, and Whirlpool, among others.

-- BERNAMA


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