BANK ISLAM EYES 500,000 NEW CUSTOMERS IN NEXT 12 MONTHS VIA THENOOR APP

KUALA LUMPUR,  Feb 14 -- Bank Islam Malaysia Bhd is targeting to attract 500,000 new customers in the next 12 months through its partnership with the newly-launched TheNoor digital application.

It recently inked a memorandum of understanding (MoU) with the application’s owner Noor Luminous Sdn Bhd to offer Islamic banking facilities and products via the app, said the bank in a statement.

Launched last month, TheNoor is a Muslim lifestyle app which, among others, features the prayer times, Qibla finder, media player and Quranic verses translated into five languages (Malay, English, Mandarin, Tamil and Indonesian). 

Bank Islam chief executive officer Mohd Muazzam Mohamed said the appointment as the app’s official bank would enable it to provide various facilities and products, including cash management system and personal, vehicle and home financing at special rates as well as business financing for Nilofa Group’s agents and stockists.

Through the application’s portal link, users can access the bank’s products and services such as retail financing, small and medium enterprise financing, takaful, credit card, debit card and account opening.

“Bank Islam is pleased to have the opportunity to support local entrepreneurs in expanding their business and to build an ecosystem that allows the people to become entrepreneurs so that they can improve their quality of life,” he said.

Mohd Muazzam said the collaboration with Noor Luminous was also in line with Bank Islam’s digitalisation direction to innovate its offerings to meet the current wants and needs of its customers.

The MoU signing ceremony was also attended by Noor Luminous chief executive officer Noor Neelofa Mohd Noor.

-- BERNAMA