Aladdin Group, Huawei collaborate to develop social commerce platform

KUALA LUMPUR, Dec 3 - Huawei Technologies (Malaysia) Sdn Bhd and Aladdin Group have signed a memorandum of understanding to jointly develop and establish a technology service network for the purpose of creating a global halal-focused social commerce platform.

The collaboration also aimed to accelerate growth for all stakeholders involved in the halal and Muslim-friendly products and services sector, leveraging Huawei’s innovative technology solutions such as cloud and artificial intelligence (AI) to ensure competitiveness and sustainability. 

In a joint release today, Aladdin Group chief executive officer Eizaz Azhar said the group plans to create tremendous impact in the market following a corporate restructuring exercise.

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He said through the collaboration, the company is on track to unlock the full potential of digital transformation within the industry, placing it on the best path for success in the business landscape of today’s new normal.

“We believe this partnership further enables small and medium enterprises (SMEs) within the halal sector to make available their products and services, leveraging Aladdin’s global network,” he said.

Meanwhile, Huawei Malaysia vice-president of Cloud and AI, Lim Chee Siong, said the collaboration was a valuable opportunity for the company to venture further into the halal industry.

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He said Malaysia is already very well positioned to be a digital capital in the region and one of the leaders in the global halal industry.

“By digitally transforming the halal sector, we will further solidify the country’s standing, not only as the heart of digital ASEAN, but also as an ASEAN Islamic hub and an ASEAN AI hub.

“Therefore, we are very grateful to be part of this work and for this opportunity to lend our capabilities in this pioneering effort to develop technology solutions for the halal sector on a global scale,” he added.

-- BERNAMA