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Sunrise Aims For 10 Per Cent Rise In Loyalty Card Issuance

KUALA LUMPUR, Nov 4 (Bernama) -- Sunrise Bhd is aiming for a 10 per cent rise in the issuance of its Preferred Recognition Card, a loyalty card for purchasers of its properties, by next year.

Teaming up with CIMB Bank Bhd, Sunrise first issued the card in November last year and to date, 1,300 have been issued.

"The number will increase as we are about to embark on a new project next month," a spokesperson told Bernama, at the official launch of the card on Tuesday.

It has been reported that a condominium project known as "28 Mont Kiara" by Sunrise, is scheduled to start by the end of this year.

Meanwhile, cardholders will be offered exclusive benefits such as savings up to three per cent on the next property purchase and priority booking at pre-launch property previews.

They will also have access to a wide suite of tailored financial solutions, drawing on the in-depth financial knowledge and expertise of the CIMB Group.

-- BERNAMA

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CLOSING, FRIDAY, NOV 20
US 3.3840/3870
S'pore 2.4348/4430
100 Yen 3.8065/8103
Sterling 5.6141/6204
Euro 5.0405/0460
Source: Bank Negara Malaysia

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