MELAKA, July 29 (Bernama) --Entrepreneurs from small medium enterprises (SMEs), particularly those in Melaka have been urged to cooperate with Melaka Privilege Sdn Bhd (MPSB) to offer services and products through the Melaka Privilege Card (MPC).
MPSB Chairman Datuk Mohd Yusoff Mahadi said the MPC is the best medium for the SME entrepreneurs to advertise their products or services as it had an online application developed on App Store and Google Play Store.
He said the entrepreneurs can participate in the said medium for free, while their products and services will be widely advertised.
"To date we have had 22 entrepreneurs registered with the MPC and are targeting more than 1,300 for this year," he told a media conference to elect the MPC Ambassador, here today.
The MPC paid membership card is open to tourists and those in Melaka, while offering various attractive benefits, including discounts of between four to 20 per cent from traders and entrepreneurs involved in it .
Mohd Yusoff said the initiative will not only assist entrepreneurs in expanding their businesses more widely but also support the development of Melaka's tourism industry.
The annual MPC membership is RM15 and more than 3,000 cards have been sold in three months with a goal of 30,000 more by year-end.
Meanwhile, popular singer Asmawi Ani or better know as Mawi, was named the MPC Ambassador.